Jeddah Season
Three pop-up restaurants and two lounge areas provided guests of Jeddah Season 2019 with artistic modern spaces in which to fine dine and socialise. While aiming to maintain a high degree of brand identity, each structure presented the DLE team unique challenges relating to construction and logistics, with a short time frame of only three weeks to design and build the project.
Glowing Tide
Entrance installation, Glowing Tide, welcomed guests to Jeddah Season. Functioning as a bold lighting landmark, it framed the entry point to the restaurant area. The design concept was based on the Season’s underwater world theme and was inspired by the impression of floating jellyfish.
Nobu restaurant was constructed on the end of a pier and required meticulous planning in order to defy limitations of space, weight, technical requirements, and weather. Interior elements were produced specifically for the client and in accordance with the brand style. Leading up to Nobu, four glass structures on both sides of the pier comprised a high-end cigar lounge, Q Lounge.
The beach location of Scalini required a modular design approach to adapt to the environment. The Mediterranean blue tones, striped flooring, wall art, and olive trees combined to give the signature Scalini look. An outside porch offered an al fresco lounge area, as well as hammocks to relax in on the beach.
Due to time constraints, the interior fit out of Gaia had already begun before the design of the core structure was finalised. The refined décor of this Mediterranean estiatorio created a captivating charm and an inviting ambience.
Located on what was originally a deserted island, the Shisha area was set on modular platforms within a palm grove, providing seating areas of custom-made furniture. Patterned fabric prints gave the tents a contemporary twist and were enlivened by festive lighting.
